Content strategy and content marketing are related but do different things. Content strategy is all about planning. It means figuring out what content you need, who it’s for, and how it will help you reach your goals. It’s like drawing up a map for your content.

At Search Markup, we know that content marketing is where the action happens. It’s about creating, sharing, and promoting the content you planned. If your content strategy says you need blog posts to attract visitors to your site, content marketing is about actually writing those posts and getting them out there. You’ll share them on social media, optimize them for search engines, and make sure they reach your audience.

Both content strategy and content marketing are important, but they each play a different role in making sure your content works for you. At Search Markup Digital Marketing Agency, we handle the actual work with content marketing. This means creating, sharing, and promoting your content to attract and engage your audience. If your strategy calls for blog posts, we write them, optimize them for search engines, and get them out on social media.

Here’s what we provide:

Content Creation: Crafting engaging and relevant content.
Content Distribution: Sharing content across various platforms.
SEO Optimization: Making sure your content ranks well in search engines.
Social Media Promotion: Getting your content noticed on social media.
Performance Tracking: Measuring how well your content is doing.

We make sure your content plan is put into action effectively.